VERSUS

We are so proud of our Modern Men ❤️ Thank you DC Magazine’s Modern Luxury for featuring the VERSUS team as 2023 Modern Men!

Introducing our latest VERSUS Venture: Huggs 🫂 We specialize in wearable hangover remedies. We make hangovers less miserable, we make Sundays less scary and we are always here when you need a hugg 🫶 The Hangover Hugg has already been a huge success, curing thousands of hangovers and securing official partnerships with Urban Outfitters and Uncommon Goods. Hangover Hugg has received support from some of the most influential people in the world like Alix Earle, Rita Ora, Justin Anderson, and many more. Hangovers happen but they don’t have to last all day. We are excited for this journey together and can’t wait for you to see more coming very soon! 👀🙌 Make your weekends less miserable and order your Hangover Hugg now: wearehuggs.com

You’ve probably heard a Big Bootie Mix at one of your pre-games… but have you been to Big Bootie Land? 🍑 Born from Two Friends viral Big Bootie Mixes, Big Bootie Land is a bi-annual festival series that takes place in a different city alongside the release of each new Big Bootie mix.🔥 The inaugural event in Boston last fall, sold out 10,000 tickets within hours! The second BBL took place in Chicago this past spring, drawing yet another sold-out crowd of 10,000 for the live debut of Big Bootie Mix Vol 23. Big Bootie Land is not just the anticipated premiere of the latest Big Bootie Mix, but also a manifestation of the immersive Big Bootie universe.🔊🎉 VERSUS Agency has been fortunate enough to work with Two Friends and Big Bootie Land on digital marketing and social media services, one of our most exciting projects to date. We can’t wait to see where the Big Bootie Universe goes! 🆚👀 bit.ly/versusagency to learn more about BBL and our VERSUS Agency clients!

Are you on Threads? 🧵 We’ve been using #threads for about 1 week and here are some thoughts on how you and your business can get started👇 𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝗧𝗵𝗿𝗲𝗮𝗱𝘀: - Developed by Instagram's Mark Zuckerberg and Adam Mosseri, Threads is the fastest-growing app ever, surpassing 1 million downloads within 5 days of launch. 💬 - It's a platform for sharing text-based updates and joining public conversations, available in over 100 countries and 30+ languages on iOS and Android. 🤯 𝗧𝘄𝗶𝘁𝘁𝗲𝗿 𝘃𝘀 𝗧𝗵𝗿𝗲𝗮𝗱𝘀: - Threads are exclusive to mobile, lacks direct messaging (DM), hashtags, ads, editing, and customized alt text.📱 - It offers a single feed combining followed users and trending 📃posts, not in chronological order. - Content is limited to 500 characters but supports links, photos, and up to 5-minute videos. 📹 𝗕𝗲𝗻𝗲𝗳𝗶𝘁𝘀 𝗳𝗼𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀: - Streamline your Instagram presence by leveraging your existing follower base with Threads. 🔊 - Foster authentic social media experiences, engaging users through discussions, questions, and interactions. 🔗 - Playing into social listening with memes, trends and shareable content. 🔥 𝗛𝗼𝘄 𝗬𝗼𝘂 𝗖𝗮𝗻 𝗕𝗲𝗻𝗲𝗳𝗶𝘁: - Expand your audience and spark conversations about your brand on a personal level. 📈 - Develop your brand personality and network with creators in an intimate environment. 🪢 - Gain value as an early adopter of this new social media platform.🥇 Be sure to follow us on Threads and stay tuned for more social updates! https://lnkd.in/ezNzhSHn #threadsapp #socialmediaupdates #instagram #twitter #threadsvstwitter #threadsbyinstagram #threadsaccount

We had an incredible night celebrating culinary excellence at the Restaurant Association Metropolitan Washington #RAMMYS23! 🥂 We brought #MorrisAmericanBar to the RAMMYS for a pop-up activation with full service bar and themed cocktails. After a night full of endless food, drinks, and dancing - we kept the party going at #HEIST for an official afterparty with surprise DJ set from #NOTD! 🎧🔊 Congrats to all the #RAMMY winners and nominees! Our team had a blast and it’s an honor to be part of this astonishing community. 🙌🆚 #rammys #ramw #ramwdc #eventsdc #dcrestaurants #hospitality #dcbars #dcnightclubs #dchiddengems #bestofdc #dcdatenight #morrisamericanbar #heistdc #VERSUS #versusequity #community #culinary #hospitalityindustry #restaurantindustry

Hospitality Highlight: Morris American Bar 🍸 In 2018, #VERSUS opened Morris American bar Morris American Bar in Mount Vernon Square, DC. Named after Morris Sheppard, the Texas senator who penned the Prohibition amendment, Morris offers an airy interior painted in pastel blues — a look inspired by the monotone-colored property in Wes Anderson’s film “The Grand Budapest Hotel”. 🩵🥂 Unlike most bars going for the speakeasy vibe, Morris wants to be found. Its brightly-lit signage beckons to those wandering the streets near the Washington Convention Center. Friendly service, hand-cut ice, and classically-inspired cocktail menus make Morris the hangout a place to spend an hour or two lost in conversation and fine liquors. The award winning cocktail list features drinks that rotate regularly, along with lower-alcohol concoctions and delicious local beers and wines.🍹🔥 Learn more about #MorrisAmericanBar and our other hospitality venues at bit.ly/versushospitality 🆚 #hospitality #versushighlight #dccocktails #cocktailbar #hospitalityindustry #dcbar #bar #speakeasy #bartenders

Agency Hightlight: Eat the Change🌎 Founded by Spike Mendelsohn and Seth Goldman of Beyond Meat and The Honest Company, Eat the Change is on a mission to create chef-crafted and nutrient-dense snacks that are kind to the planet 💛 Leaning into PLNT Burger’s “Eat the Change you wish to see in the world” motto, Spike and Seth developed Eat the Change – the snack company – with their first product, Mushroom Jerky made from upcycled mushrooms.🍄 From there, Eat The Change started developing new innovations that continue to hit shelves nationwide. Including their Organic Carrot Chews and Cosmic Carrot Chews, both of which utilize carrots (an eco-friendly crop) as a base ingredient. 🥕 In 2022, Eat The Change turned its attention to the beverage industry. reinstating Seth’s beloved Honest Tea line under Eat the Change called, “Just Ice Tea” made from organic fair trade ingredients, which help support a healthier planet and farming communities. 🌱🫖 It’s been exciting to watch Eat the Change continue to innovate with healthy snacks and beverages while supporting plant-based brands via grants 🫶 Congratulations to our ETC fam on all their recent success - we can’t wait to see what planet-friendly product comes next! 🙌💪 Learn more about #EatTheChange at eatthechange.com and follow along for more VERSUS Agency highlights! 🆚🔥 #cpgindustry #plantbasedfoods #sustainability #marketing #socialmedia #mushroomjerky #carrotchews #justicetea #sethgoldman #spikemendelsohn #cpgtrends

Hospitality Highlight: Casta’s Rum Bar 🇨🇺 In 2019, #VERSUS partnered with Arian Castaneda to open Casta’s Rum Bar, a cuban inspired restaurant in #WestEnd DC 💥Casta’s quickly became a fan favorite with menu highlights including empanadas, classic Cuban sandwiches, ceviche, frozen drinks, and an extensive rum selection with more than 125 options to choose from 🔥🍹 After winning a #RAMMY award for “Top Gathering Place” in 2022, Casta’s opened it’s second location in #Richmond, VA - featuring the same vibrant Cuban atmosphere of Casta’s DC, with murals, tropical plants, custom chandeliers, hand rolled cigar menu, salsa music and an enclosed patio that’s open year-round!💃 Learn more about Casta’s Rum Bar at bit.ly/versushospitality and follow along for more VERSUS Hospitality Highlights 🆚 #hospitality #restaurant #castasrumbar #cuban #cubanrumbar #hospitalityindustry #versus #washingtondc #dcrestaurants

Agency Highlight: PLNT Burger 🌱🍔 PLNT Burger is a quick service restaurant concept dedicated to crafting and redefining some of America’s favorite foods! With a focus on juicy, indulgent burgers, soft-serve, savory snacks, and seasonal salads, their mission is to give people the ability to #EatTheChange with delicious foods they love and crave. PLNT Burger offerings are free of any animal products, without compromising flavor or experience 🙌🌎 In 2019, #TopChef Alum Spike Mendelsohn teamed up with Beyond Meat and Honest Tea’s Seth Goldman to open their first PLNT Burger kiosk inside the Whole Foods Market in Silver Spring, MD. When VERSUS began working with PLNT Burger in 2020, they had 5 kiosks inside DMV Whole Foods stores. Today, PLNT Burger opens their 14th brick and mortar restaurant in NYC and we couldn’t be more proud to be a part of their success! Congratulations to the entire PLNT Fam💚 We can’t wait to see where you will open next! 👀 Learn more about PLNT Burger at plntburger.com and stay tuned for more VERSUS Agency Highlights! 🆚🔥

Reels 🆚 TikToks? We took it to the streets of DC to ask people if they prefer watching Reels or TikToks & the answer may surprise you 👀 There's no denying it, the world of social media is evolving, and short-form videos are leading the charge📱💥Whether you're a small business, artist, real estate agent, or just someone looking to spread joy and inspiration, Reels and TikTok are the best stages to amplify your voice 🗣️🔊 #VERSUS #socialemediamarketing #tiktok #reels #dc #washingtondc #socialtip #marketingtips #onthestreet #marketingagency #askdc #overhearddc #dcnightlife #dcbars #dcrestaurants #digitalmarketing #socialmediatrends